1. Information We Collect
We may collect the following types of information:
Personal Information: Name, email address, phone number, and shipping address provided during account registration or placing an order.
Payment Information: Payment details processed securely by third-party payment providers.
Technical Data: IP address, browser type, and device information collected via cookies and analytics tools.
Feedback Data: Ratings and preferences submitted for reeds to improve our AI-based recommendation system.
2. How We Use Your Information
We use your data for the following purposes:
– To process and deliver your orders efficiently (performance of a contract).
– To enhance your experience by tailoring reed recommendations based on your feedback (consent).
– To improve our services through aggregated and anonymized data analysis (legitimate interests).
– To send important updates, promotional offers, and newsletters (consent).
– To comply with legal and tax obligations (legal obligation).
3. GDPR Rights
Under the GDPR, you have the following rights:
Access: Request a copy of the personal data we hold.
Correction: Request correction of inaccurate data.
Erasure: Request deletion of your data, subject to legal obligations.
Restriction: Restrict processing in certain cases.
Portability: Request transfer of your data to another provider.
Objection: Object to processing for marketing or legitimate interests.
To exercise these rights, contact us at info@reedfinder.com. You also have the right to lodge a complaint with your local data protection authority.
4. Data Retention
– Order/account data: retained for up to 7 years to comply with tax and accounting laws.
– Marketing data: retained until you withdraw your consent.
– Feedback data: anonymized after account deletion and used only for service improvement.
– Technical and analytics data: retained in aggregated form only.
5. Data Security
We implement industry-standard security measures including SSL/TLS encryption, restricted access to personal data, secure servers, and regular backups. While no method of transmission is 100% secure, we continuously update our safeguards to protect your information.
6. Cookies and Analytics
We use cookies and similar technologies to improve your browsing experience. Essential cookies are required for site functionality. Non-essential cookies (such as analytics) are used only with your consent. You can manage or withdraw your cookie preferences anytime through our cookie banner or browser settings.
7. AI and Data Use
ReedFinder's recommendation system uses anonymized reed feedback and image-based analysis to improve future suggestions. No personally identifiable data is used to train or operate our AI models.
8. Data Sharing and Third Parties
We do not sell or rent your personal data. We may share your data with:
- Payment processors (for secure transactions).
- Shipping providers (for order fulfillment).
- Analytics providers (for improving services).
- Email service providers (for sending newsletters and transactional emails).
- Legal authorities (if required by law).
Some service providers may be located outside the EEA. In such cases, we ensure GDPR-compliant safeguards (e.g., Standard Contractual Clauses) are in place.
9. Children’s Privacy
Our services are not intended for children under 14. We do not knowingly collect personal data from children. If you believe we may have inadvertently collected such data, please contact us to ensure deletion.
10. Changes to This Policy
We may update this Privacy Policy from time to time. The latest version will always be available on our website. Significant changes will be communicated by email if applicable.
11. Contact Us
If you have any questions about this Privacy Policy or how we handle your data, please contact us:
Email: info@reedfinder.com
Address: ReedFinder, Herbersteinstrasse 4/2076, 8020 Graz, Austria
Privacy Contact: Data Protection Contact – info@reedfinder.com
English
